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This is my personal blog noting trends/changes in the online advertising and data industry. For my company efforts, please view www.getperception.com.


Alan Edgett


If you need Social Market Research, try ur New Facebook market research application: PerceptionCheck


With all due respect to Steven Wright

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Failing fast is even more imperative in the world of Web-based software and services. Back when I was a rookie product manager, I’d spend months perfecting product requirements documents (PRDs) that would disappear into an engineering organization only to emerge months or years later as a finished software product. Nowadays, that one-shot, monolithic approach is just not a competitive option. Failing fast requires companies to think about perfecting their products differently. To quote LinkedIn founder Reid Hoffman, “If you are not embarrassed by the first version of your product, you’ve probably launched too late.” Perfecting a product the first time out is impossible, but getting it out and iterating a thousand times just might get you close.

—Thought this highlighted the Google mantra quite well…and nice to see a VC post it—ACEdge

— Altos Ventures blog—Ho Nam
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